LEAGUE OF LEGENDS PG NATS 21/22
IN 2021 WE WORKED TOGETHER WITH PG ESPORTS FOR THE REBRANDING OF LEAGUE OF LEGENDS PG NATS
During the creative process we chose to focus on a very modern street setting that could give back to the championship
all its value and strength. The dominant red and blue, the handmade lettering and spray effects give strength and recognizability to all elements of the communication.
The posterized treatment of the casters and the animations embellish the whole project. The river of red lava is reminiscent of many environments of the game. We took care of the key visual, of all the broadcast material and of the social media communication combining graphics and motion to create a total communicative force.
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